Nearly 200 revamped guest rooms and a refreshed ground-level bar are just a previewof more improvements to come to 225 Powell St., where the former Villa Florence UnionSquare has reopened under new owners as The Barnes.By Alex Barreira  –  Staff Reporter, San Francisco Business TimesJan 5, 20...

Lowering Rates Won't Always Drive Occupancy By Dana Miller Hotel News Now December 29, 2022 | 7:34 AM Amid several surprises thrown at the hotel industry in 2022, Theresa Hajko, regional director of revenue management at Spire Hospitality, kept one guiding principal: Try to hold rates. Hajk...

Lack of International, Business Travel Is Holding the Market Back By Trevor Simpson Hotel News Now December 20, 2022 | 8:08 AM The San Francisco market had positive growth in occupancy, average daily rate and revenue per available room in 2022, but still remains significantly behind its peers on th...

IRVING, TX — October 25, 2022 — SPIRE Hospitality, a nationally recognized third-party hotel management company, has appointed Anna Stone as director of marketing and development of The Grove Resort and Water Park Orlando in Orlando, FL, and John Schilling as regional managing director of Double...

The transition from the summer to fall travel seasons has been different than in past years, according to some U.S. hoteliers, who are adjusting strategies for selling hotel rooms to meet the new demand. Theresa Hajko, regional director of revenue management at third-party management company Spire H...

Hotel Business VP, Content & Partnerships Christina Trauthwein sits down with Shozib Khan, VP, hotel performance and analytics, SPIRE Hospitality, to talk about data strategy and some challenges properties face when accessing hotel performance. Click here to watch the interview....

Beachy boutique hotel is the newest in Hilton’s line of unique independent hotels. SANTA BARBARA, Calif., August 9, 2022 — The charming beach chic Leta Hotel in Santa Barbara is now a Tapestry Collection by Hilton hotel. Earlier this year, AWH Partners purchased the property with Spire Hospi...

IRVING, TX— July6, 2022 —Spire Hospitality, a nationally recognized third-party hotel management company, has assumed management of the resort operations for The Grove Resort & Water Park, an upscale family resort located on 106 acres near Orlando, FL.   The Grove Resort & Water Par...

Dustin Soper, corporate social media manager at Spire Hospitality, said Facebook is the starting point when it comes to social media for a hotel, and if that account is successful, the next step is an Instagram account. Facebook’s wide user base and interactive nature make it an ideal resource for...